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# Disc length: 3979 seconds
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# Processed by: cddbd v1.5.2PL0 Copyright (c) Steve Scherf et al.
# Submitted via: CDex 1.51
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DISCID=9a0f890c
DTITLE=David D'Alessandro / Brand Warfare
DYEAR=2003
DGENRE=Speech
TTITLE0=D4T01 Rule 8:  Make Your Distributors Slaves
TTITLE1=D4T02 Death of the Salesman
TTITLE2=D4T03 Smart Brands Do Not Frustrate
TTITLE3=D4T04 Beat Distributors Into Submission
TTITLE4=D4T05 Rule 9:  Lead to the Promised Land
TTITLE5=D4T06 Strong Brand Makes Decisions Easier
TTITLE6=D4T07 Strong Brand Inspires
TTITLE7=D4T08 Marketing the Brand to Employees
TTITLE8=D4T09 Rule 10:  CEO's Responsibility
TTITLE9=D4T10 The Brand Front and Center
TTITLE10=D4T11 What the Brand Means
TTITLE11=D4T12 Good Beef Versus Bad
EXTD= YEAR: 2003
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